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Young entrepreneurs, leaders, and change-makers who have made major contributions to their industries were recognized by The Times 40 Under 40 for their accomplishments. On June 29, 2023, the function took place at the Hotel St. Regis, Lower Parel in Mumbai. In addition to well-known Bollywood stars like Aditi Rao Hydari, Tiger Shroff, Rajkummar Rao, and Sanya Malhotra, Sanket Mehta, co-founder and CEO of Nutrifresh Farm Tech India Pvt Ltd, was honored at the Times 40 Under 40 celebration. The event also honored Jemimah Rodrigues, a well-known female cricket star, for her accomplishments.

After receiving the “Excellence in Agri-Tech” award, Sanket said, “I’m honored to have gotten this respected Times 40 Under 40 award. Without the love and unwavering support of my family, my business partner Ganesh Nikam, and, last but not least, my Nutrifresh team, I would not be the person I am today. The group of people I work with now is a blessing; their dedication and everlasting faith in Nutrifresh have inspired me to improve every day.

Co-founder and CEO of Nutrifresh Farm Tech India Pvt Ltd, one of India’s largest hydroponic farms practicing Controlled Environment Agriculture (CEA), Sanket Mehta is based in Pune and oversees the company’s 33 acres of hydroponic farming operations. Mehta is a very successful individual with extensive experience in the fields of finance, technology, and agriculture. Additionally, he has participated in numerous research initiatives and worked as a consultant and lecturer for training and development initiatives.

The ESG (Environment, Social, and Governance) compliant Nutrifresh team takes satisfaction in being one of the few players in India to be following the UN-Sustainability Goals. Furthermore, they conducted business with more than 100 B2B aggregators, modern trade aggregators, and delivery partners throughout India, including Nature’s Basket, Star Bazar, Reliance Fresh, Pret-A-Manger, McDonald’s, Amazon Fresh, Blinkit, Big Basket, KisanKonnect, Zomato Hyperpure, Swiggy, Zepto, and many other hydroponic players.

With knowledge of more than 40 SKUs and favorable economies of scale, they provide pesticide and residue-free green vegetables at a cost that is reasonable for the typical Indian consumer. One of the primary principles of Nutrifresh was transparency throughout the entire production process. They have a QR code system that allows customers to track their vegetables back to the seed, and it displays the produce’s full journey from sowing to harvesting to packaging to delivery.

Due to our location near the cities of Mumbai and Pune, we can supply over 20,000 houses within 24 hours of picking, making the phrase “Farm-To-Fork” a reality. By hiring women from nearby villages and offering daily pick-up and drop-off services to these women to and from their homes, they are committed to empowering women. They have also developed a women-only sales channel that enables a stay-at-home mom to supplement her income by working as one of our sales affiliates.

Mehta, who was committed to assisting Indian farmers integrate technology with farming practices, played a key role in securing USD 5 million from foreign businesses. He is exclusively accountable for transforming wastelands into Green Zones and providing work for more than 1,000 individuals, more than half of whom are women.

Nutrifresh Farms has been recognized as one of the Top 100 Startups in South Asia for Climate Tech by HolonIQ, a global platform that offers a 360-degree view of the global impact economy. The Meaningful Businesses 100 award is also granted to Nutrifresh, which is run by Sanket Mehta. The MB100 is an elite club of world executives known for fusing business success with social good to accomplish the UN’s Global Goals. The Indian government also gave us the “StartUp India” award. It is amazing to see how much our team’s efforts are valued. Under his direction, Nutrifresh was recognized by Industry Outlook as one of the “Top 10 Urban Farming Startups for 2021” and was given the “Startup India” award by the Indian government.

Sanket learned first-hand about the many difficulties facing Indian agriculture and came to understand the necessity of enhancing agricultural productivity by implementing cutting-edge farming methods. At this point, the seed of his entrepreneurial desire was planted, and he quit his job to work with Ganesh, a farmer from an agrarian family, to begin open-field sugarcane farming. After scaling up open-field farming to 250 acres, they both entered the floriculture industry and eventually began hydroponic farming with Nutrifresh Farms in 2019. Sanket oversees Nutrifresh’s sales and marketing operations. With Mehta in charge, Nutrifresh is poised to redefine the agritech industry in India and provide the highest caliber goods and services to its customers.

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