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Women entrepreneur

How Swati and Rohan Bhargava, a couple in entrepreneurship, established CashKaro

Absolutely! Who doesn’t love a little extra cashback surprise, right? It’s like finding money in your pocket you forgot about—except it’s for stuff you were planning to buy anyway. Enter CashKaro, the ultimate cashback and coupon hub of India, boasting a whopping 1500+ retailers on its platform.

Picture this: you shop online, snagging deals from giants like Amazon, Myntra, and Ajio, and boom—CashKaro slides some real cashback into your bank account. It’s like getting paid to shop, and who wouldn’t love that?

But here’s the kicker: behind this cash-saving marvel are Swati and Rohan Bhargava, the dynamic duo who turned a honeymoon hack into a thriving business. Their story reads like a modern-day fairytale—booking flights through a cashback site during their UK trip led to a lightbulb moment: why not bring this money-saving magic to India?

Fast forward to today, and CashKaro is the talk of the town, with millions of users and a hefty chunk of change flowing through its virtual veins. But it wasn’t all smooth sailing. Starting with a modest team of 17 and burning the midnight oil to sync with India’s timezone, Swati and Rohan hustled hard. And boy, did it pay off!

Their venture caught the eye of bigwigs like Kalaari Capital and Ratan Tata himself, who couldn’t help but be impressed by their mission to give back to the savers of India. “Giving free money? Not fair!” Tata quipped, acknowledging the game-changing impact CashKaro was making in a country that loves a good deal.

Now, CashKaro isn’t just a cashback platform—it’s a movement. Thousands flock to its virtual aisles every day, drawn by the promise of savings and sweet, sweet cashback rewards. And with millions of downloads under its belt and a hefty investment portfolio, there’s no stopping this cash-saving juggernaut.

Sadhna B

Sadhna B

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